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8 steps to a great dental website
Having a website working to your advantage is critical in this day and age. Your website is the centre of your marketing hub and should be used as a key… Continue Reading
The Dental Marketing Benefits of Email Campaigns
Today’s marketing relies heavily on the internet to promote visibility and build relationships. The old days of phone book ads, mailers and purchased lists, while not entirely gone, just don’t… Continue Reading
Critical aspects for your dental marketing – addressing frequency versus reach
A critical principle when looking at your external dental marketing is the concept of frequency versus reach. Reach and frequency are terms generally used when planning advertising campaigns. However, the… Continue Reading