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With only 3 weeks to go, are you coming to ADX18 and have you registered for the CPD Programme? My Dental Marketing is excited to be exhibiting again – come and visit us at Stand… Continue Reading
Setting up a new dental practice can be a daunting and at some times overwhelming task. Many practices make the mistake of focussing solely on the build of the new… Continue Reading
There’s nothing like the New Year that makes you reevaluate everything. Your dental marketing might be in a bit of a rut or you didn’t achieve what you planned in… Continue Reading
Search engine optimisation (SEO) is the on-going process of making sure your website performs as well as possible on specific search engine searches. The key distinction between paid and organic… Continue Reading
Your external marketing is directed at prospective new patients who do not know you. You need, therefore, to create a consistent marketing message for use in your external communications that… Continue Reading
So where do you start? Which type of marketing is best for you and your practice? Which is more important, internal marketing or external marketing? Many people believe that one… Continue Reading
The value of patient retention Many dental practices make the mistake of focusing only on gaining new patients. They fail to effectively address the need to retain those they already… Continue Reading
Do you know what your patients are saying about you? Do you know what your patients are saying about you behind your back? Do you know that your patients are… Continue Reading
Dental marketing planning Successful dental practices establish clear short-term and long-term goals before establishing detailed and incremental plans to achieve those goals. Without clear goals, progress and success cannot be… Continue Reading
Why hold a dental open house event In my opinion, there is really no more friendly way to say thank you to your existing patients and hello to your future… Continue Reading